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  • The market leaders have relied on branding to penetrate the market. And brand advertising has been effective in attracting consumers and building sustainable brand equity.
  • Advertising is the key communication channel between brand and consumer. Every advertisement should be thought of as a contribution to the brand image.
  • Advertising is not an entertainment or an art form, but as a medium of information. A good advertising is to make consumers to find it so interesting that they buy the product.
  • GT-ADRTM is the advertising research model developed by GroupThinking, could help our clients to maximize the return of their investment on advertising.
Our Research Specialty

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